(Неактивен) - PPC/SEM EXPERT

• Маркетинг
• Скопје
• Thrasker
• 25-11-2020

Детали за огласот

Job Desription

Thrasker is a fast-growing website development and digital marketing company located in St Petersburg, FL looking for a PPC/SEM expert to manage all pay-per-click (PPC) marketing activities.

The Search Engine Marketing (SEM) Specialist will manage all paid search campaigns on Google, Facebook, Instagram, as well as other search and display marketing engines. A successful SEM Specialist will effectively manage the paid search budget and work with the SEO and Marketing team in order to maximize ROI, drive traffic, and customers.

Responsibilities

Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaignsAssist in planning, execution, and optimization of digital marketing ad campaigns on Facebook, Instagram, Google, YouTube, etc.Track, report, and analyze website analytics and PPC initiatives and campaignsEngage in conversion rate optimization to improve conversion rates of Shopify and WordPress Ecommerce stores.Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepanciesOptimize copy and landing pages for paid search engine marketing campaignsPerform ongoing paid keyword discovery, expansion and optimizationResearch and analyze competitor advertising campaignsProvide creative ideas for ads, content, promotions and marketing campaigns for clientsManaging communication with clients relaying reports/results.

Requirements

1-3 years of professional digital marketing experienceProven SEM experience and success managing PPC campaigns across Google, Facebook, Instagram, and other search and display marketing enginesWell-versed in performance marketing, conversion, and online customer acquisitionUp-to-date with the latest trends and best practices in search engine marketingIn-depth experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)Experience with website analytics tools (e.g., Google Analytics)Strong analytical skills and experience generating SEM reportsFamiliarity with A/B and multivariate experimentsWorking knowledge of HTML, CSS, and JavaScript development websites.Experience with Shopify websitesSkills and experience in creative content writingAnalytical mindset and critical thinkingExcellent communication and interpersonal skillsGoogle Ads CertifiedFacebook Blueprint CertifiedJob Specifics

·        Job Type – Full-time

·        Pay – Negotiable + Incentive Program

·        Benefits – Flexible Schedule / Negotiable

·        Schedule – Monday – Friday

·        Work Remotely – Yes

If you are friendly, independent, and professional person you will fit right in our amazing team!

Please contact us at boban@thrasker.com and we will speak soon.